EMPOWDERING PROGRESS

Big idea

Empowdering Progress

Powall – formerly known as “Delft IMP,” is on a mission “to power clients’ progress by magnifying the materials they use to store & convert energy.” With this new narrative and identity, Powall charges its message in all on and offline channels, further empowering its customers with its unique gas-phase nanocoating technology. We repositioned and renamed the brand, from brand strategy to brand story, theme, visual identity and creative concept. Interesting fact: Powall’s visual identity is inspired on the world of nanoparticles and the powerful progress that the company brings to its customers, helping them realize even more positive impact on their business and the planet with their products. Also see www.powall.com

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